Angel Reese

Concept to Commercialization

Reebok signed Angel as she prepared for the season following LSU's national championship run, making her the brand's first major NIL (name, image, likeness) signing.

Following her selection as the No. 7 overall pick by the Chicago Sky in the 2024 WNBA Draft, she signed a multiyear endorsement extension with Reebok that included a signature shoe, making her the sixth active WNBA player to secure a signature sneaker deal.

Color - Eden Marland

Design - Michael Hesterberg

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SS27 On - Color Case Study